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What we’ve learned about ETAs…so far

A responsible Paid Search advertiser (like us!) is preparing for or already launched their Google ETAs (expanded text ads). Since we’ve started launching ETAs for our clients, we’ve observed some interesting things.   Quick Overview ETAs are...

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Google’s “Experimental Podium”

Posted by on May 26, 2016

Google looks to be taking the local SERP up a notch. In early March, Google launched “an experimental new podium” for Organic Search results. Let me start by saying this feature is super exclusive, accessible by invite-only, and available for an ...

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