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Home Archive by Category: Paid Search

Category: Paid Search

Best Practices for Integrating Paid Search & Organic Insights

Posted by stephanie on September 27, 2017

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AdWords for Nonprofits: How to Setup Google Grants & Campaign Prep Tips

Posted by stephanie on May 18, 2017

If you’re a nonprofit with 501(c)(3) status, then you should have a Google Grants Account. If you don’t, you are missing out on $10,000.00 IN MONTHLY FREE AD SPEND! You know Google, the search engine that processes 5.5 billion searches per day?!...


“Spoooooky” Common Paid Search Mistakes & What to Do

Posted by stephanie on October 14, 2016

Seeing that Halloween is less than 2 weeks away, we thought we’d use an obvious theme to cover off on common mistakes Paid Search marketers can make & how to resurrect your campaigns from the dead. Paid Search requires a frightening level of h...


What we’ve learned about ETAs…so far

Posted by stephanie on September 12, 2016

A responsible Paid Search advertiser (like us!) is preparing for or already launched their Google ETAs (expanded text ads). Since we’ve started launching ETAs for our clients, we’ve observed some interesting things.   Quick Overview ETAs are...


An Infographic: Paid Search Right Rail Ads

Posted by Joshua on May 26, 2016

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Google’s & Bing Increasing Efforts to Protect Consumers

Posted by Joshua on May 26, 2016

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