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large chain links in a pile

Links matter, but they’re no longer in the top three

Backlinks have always been an essential factor in your website’s search results. For well over a decade, backlinks were touted
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couple looking in a shop window

Holiday Shopping is Here

The holiday shopping season is here. Google released their Four Ways to Prepare for the Holiday Season guide back in
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Baker creating macarons.

Quality still matters (it’s critical)

It may not be surprising, but quality content is critical to high ranking in Google Search (although it’s not a
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