MDMC (Midwest Digital Marketing Conference) was held on April 15, 2019 – April 18, 2019, at St. Louis Union Station. The event boasts an attendance of over 2,000 marketers with 100 speakers and 80+ breakout sessions. I was thrilled to be invited to participate on a panel about collaboration at this year’s conference and I […]
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Here at Decantery, we love exploring best practices for our day-to-day tasks, and helping clients understand how we do what we do. Recently, we took the time to sit down with a client and discuss SEO best practices so that they can write more impactful content for their website. This post is a quick overview […]
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In high school and college, I worked retail at a large department store—specifically, the shoe department. While some may wince at the thought of encountering the public’s feet, I chose this department for a good reason. The shoe department was the only department where associates could make commission on their sales. Luckily, the store carried […]
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When it comes to integrating Paid Search and SEO, 1+1=3. The combination of both channels is stronger together, rather than they are on their own. This correlation was compounded when Google dropped their right rail ads from the SERP (search engine results page). Since then, top-of-the-page ad real estate increased from 3 to 4 placements. […]
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So… what is a Podcast? Basically, podcasts are the internet’s version of radio. Unlike traditional radio, where you catch whatever happens to be on when you tune in, podcasts episodes are consumable at your command (on-demand radio). You can also find them for free on many of today’s streaming services, like Spotify, iTunes, and more! […]
The J is a St. Louis institution and has been a part of the community since 1880. The J offers everything from a state-of-the-art fitness center to early childhood education to cultural arts programs. It’s a safe place for people of all backgrounds to come and take part in the J’s educational, cultural, social, and […]
Welcome to our first installment in our Think. Do. Share. series! Mark Sawyier is Co-Founder and CEO of Bonfyre. Bonfyre is a workplace culture platform—an enterprise social network designed to support the human connections at the heart of a strong culture by fostering employee recognition, feedback, communications and more. Its success is based on this […]