The holiday shopping season is here. Google released their Four Ways to Prepare for the Holiday Season guide back in August but it’s a great resource to revisit. It’s full of great information that can apply to more than just merchants selling products on Google Shopping. The guide provides valuable insights into what Google is […]
It may not be surprising, but quality content is critical to high ranking in Google Search (although it’s not a guarantee). Search Off the Record is one of our favorite podcasts here at Decantery, and it always features great conversions about search. In a recent episode, John Mueller and Gary Illyes discussed the role of […]
When you work in web development, one of the most common questions you’ll get asked is How do you know when it’s time to update your website? A manufacturing client of ours recently came to us about updating their website. While the website we created for them last year has been doing well, they were […]
We were looking at our calendars this week and realized that fall is almost upon us! Autumn officially starts on September 23rd this year, and we’re ready to hunker down in cooler weather. It has us thinking about new beginnings and fresh starts. How can we refresh our strategy in the new quarter? How can […]
Welcome back to our blog! We’ve shared a lot about email lead gen lately and we wanted to jump back to another topic near and dear to our hearts: PPC advertising. One of our clients wanted to increase their website leads by leveraging pay-per-click (PPC) advertising. They are a non-profit company, so we knew that […]
Welcome back to our blog! Today, we’re covering how we have made an impact on a client’s sales pipelines with our email lead generation efforts. We covered leveraging both cold email prospects and existing sales leads on our blog previously, but we want to dive further into the details of how we made this happen […]
In our third installment of our blog series called “You’ve Got Mail,” we’ll be covering how to leverage totally cold email outreach. If you want to kickstart a new sales program with email lead generation, you’ve come to the right place! Don’t forget to check out our previous posts: You’ve Got Mail: Leveraging Existing Prospects […]
Every employee deserves to feel like a diva at their company. Having professional headshots taken of your team not only give your employees amazing Linkedin profile photos but also fosters a sense of investment. Investing in your employees is one of the best ways to build a strong company. But, let’s be honest—traditional corporate headshots […]
Read More… from Not-So-Corporate Headshots with Virginia Harold
We covered Decantery’s email lead gen offerings on a recent blog post, but we want to dive more deeply into the two main options that we cover. Those are: Leveraging Existing Prospects and Leveraging Email Lead Gen for Cold Outbound Efforts. Today, we’ll cover Leveraging Existing Prospects. Thanks for joining us! C’MON ON BABY, LIGHT […]
Read More… from You’ve Got Mail: Leveraging Existing Prospects
Digital strategy takes a village and a variety of tools. That’s why we believe it’s important to always be adding new tools to your belt. If SEO is your hammer, make sure PPC is your screwdriver. What’s missing? How about your email marketing mallet? Let’s talk about how adding email lead generation—aka email lead gen—to […]
Read More… from You’ve Got Mail: The Basics of Email Lead Generation